Selected Projects

I'm a senior marketer with 10+ years of experience specializing in growth marketing. 

I empower tech and blockchain projects to get the attention they deserve by utilizing proven growth hacking techniques like content, social media, referral, and influencer marketing in key target markets.

Wombat EOS Wallet

Chief Marketing Officer

With Wombat, you can send, receive, and earn various tokens without any technical knowledge. 

I helped Wombat acquire 250K users within a year with a new product and an unknown brand by utilizing growth hacking techniques such as content marketing and strategic partnerships.

XAIN.IO

Senior Marketing Consultant

I helped XAIN setting up and structuring a token-based financing round (closed). I created and executed a comprehensive marketing and content strategy to create awareness among investors.

 

Furthermore, I managed multiple PR campaigns and organized a big investor event in the UK, which enabled them to raise a seven-digit sum.

DSTOQ

Senior Marketing Consultant

I conducted a target market and group analysis to identify their primary market. I ran comprehensive A/B testing campaigns on AdWords to decide which type of message resonates best with the target group.  

 

I achieved an average conversion rate of 39,18% (up from 19%).

© 2020 by Marcel Thiess.